The NBA Cool Ball operates while fans cheer for their teams, and creates a connection (if not competition) among fans and their surroundings.
The ball would show the unique color of each team that the audiences support when audiences shaking it during the game. It stimulates the same team's fans to be engaged by each other and give ambient support to players.
The ball provides a bet feature when audiences watching the game and will give them instant feedback when player scoring and they bet successfully.
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