Next Steps

The next steps include:

- Working on the live data from Starbucks and integrating it with a remodeled prototype

- Establishing a concrete network of sleeves and collecting info from the user data (peak time to buy coffee, which coffee people buy, how often do they get the cups) to use it to the benefit of releasing new Starbucks’ schemes

- We also would like to work on other methods of positive reinforcement like showing how much a user has saved (in monetary terms) since their use of reusable cups.

- We would also like to work on a referral program where you and the person you refer, both get Starbucks benefits for using reusable cups. This community effect can encourage spreading the message and help making this a viral phenomenon.